Introducing Conductive.ai: Boosting Player Lifetime Value for All Games
TL;DR — Conductive.ai’s platform aims to boost player lifetime value at a time when gaming revenues are falling.
The gaming sector is changing. New games are released every day, and it’s becoming more challenging to retain players in the long run. In fact, mobile gaming revenue declined 6.7% in 2022 even though there was a surge in downloads. It is more important than ever for game developers to find new ways to convert players into recurring paying customers. This is true for all types of games, including the most popular titles.
That’s why Conductive.ai set out to help game developers address those issues. Our proprietary platform solves stagnated growth in game revenue. Conductive.ai’s solution aims to help games increase player lifetime value by lengthening player lifetimes.
Conductive.ai’s platform adds a player engagement layer onto games, giving developers tools such as a player reward distribution system and an analytics suite, which provides useful data to shape strategies encouraging players to return to the game.
Conductive.ai’s focus is to help game developers retain their players. But the team has set out to address an even bigger issue: Conductive.ai’s technology will expose mainstream users around the world to Web3 technology without ever demanding any familiarity with Web3 wallets or technical processes. We are on the path to completing the mission of onboarding the next billion users into Web3.
Full-Package Infrastructure to Engage Gamers
To increase player lifetime value, Conductive.ai’s platform includes a range of useful features for game developers.
The first is a “Zero-Click” onboarding tool that handles Web3 account creation and sign-ins, eliminating the friction commonly encountered in many other platforms that utilize Web3 technology. By removing the complexity that was previously part of the experience of using Web3 wallets, Conductive.ai’s platform preserves the smooth player experience that gamers expect. Additionally, this feature serves as the rails for conveniently depositing game assets into user accounts.
The platform also makes it easy for games to reward gameplay by using stablecoins and digital collectibles, creating a player base that is constantly motivated to return to the game. The Web3 technology that underpins Conductive.ai’s platform conveniently distributes rewards to players located anywhere in the world. The platform is scalable, making it suitable for games with any player base size.
For additional utility, Conductive.ai’s built-in analytics dashboard enables the creation of user segments that reveal further insights about a game’s players, giving the developer a clear view of the most valuable players and vital data that helps define better gameplay. This data also enables game developers to create affiliate programs and fine-tune user acquisition strategies, while gauging the effectiveness of these actions.
A New Era of Gaming
There is now growing acceptance of using Web3 technology as part of the infrastructure behind well-liked games. In July 2023, Google adjusted its policy to allow tokenized digital assets in apps and games that are distributed through Google Play. And Epic Games has laid out clear guidelines for integrating blockchain technology in titles that are offered on the Epic Games Store.
Conductive.ai is ready to support any game that is prepared to utilize its Web3-powered platform to increase player lifetime value. The platform was built to preserve the player experience while enabling deeper engagement and retention. This even gives game developers extra opportunities to open new monetization channels.
Innovation with Prominent Endorsement
Conductive.ai’s founding team has decades of cumulative professional experience in gaming and Web3 technology. They are now applying that knowledge to help developers utilize Web3 infrastructure to shape stronger player communities and improve their games’ performance.
This has attracted the backing of industry-leading investors. Conductive.ai’s seed round was led by Animoca Brands. Participating investors included Kraken Ventures, Bixin Ventures, Sound Ventures, Rubik Ventures, Sfermion, Oyster Ventures, Blue Lion Global, Axia8 Ventures, Unanimous Capital, and Everest Ventures.
Conductive.ai is currently seeking additional partnerships with game developers of all types. To find out more about Conductive.ai’s game-focused engagement platform, please visit www.conductive.ai or reach out to the team at hello@conductive.ai. And follow Conductive.ai on Twitter and LinkedIn for the latest updates on taking player engagement to the next level.
About Conductive.ai
Conductive.ai is the developer of an engagement platform designed to boost player lifetime value for games. This infrastructure layer enables game developers to increase player engagement and retention, as well as produce new monetization opportunities. Conductive.ai aims to complete the mission of onboarding the next billion users into Web3.